Colossus

Colossus is a media organisation that partners with the smartest minds in business and investing to produce top-quality content worth their audiences' time and attention.

Colossus is dedicated to providing well-researched, insightful, and thought-provoking content for business-minded individuals. Combining education with entertainment, the platform makes complex ideas accessible and enjoyable. With each piece, Colossus delivers valuable insights that leave its audience feeling more informed, inspired, and eager for the next story or lesson.

The Brief

Our brief was to create a brand, website and print publication for Colossus that feels as exciting, bold and enjoyable as it does to consume the content itself. The visuals needed to embody the same level of quality and engagement a user feels when listening to their podcasts and reading their world-class interviews.

The Solution

Drawing inspiration from the intricate details of banknotes and official documents, Colossus’ refreshed identity features refined graphic devices that simultaneously reinforce its authority and reflect its network of world-class investors, operators, and domain experts. This aesthetic informs Colossus' digital home and physical publications, ensuring each and every brand touchpoint prioritises a joyful user experience.

Logo

Meaningful Difference & Brand Values

Business and investing insights from a network of world-class investors, operators and domain experts.

Authoritative
Engaging
Timeless
Bold

Colour Palette & Visual Messaging

Typography

Colossus Magazine’s editorial approach harmonises heritage with contemporary design. Typography, a cornerstone of its identity, is a distinctive brand element, combining the bold elegance of Extraset's Face with the precision of Söhne. This pairing creates a striking balance between impactful headlines and crisp, readable paragraphs.

Visual Langauge

Drawing inspiration from the intricate details of banknotes and official documents, Colossus’ refreshed identity features refined graphic devices that not only reinforce its authority but also reflect its network of world-class investors, operators, and domain experts.

Digital & Print

The design system features precise typographic hierarchies, fine linework, and structured layouts that guide the reader through content seamlessly. On the website, these elements create a dynamic hub of discovery, while in print, Colossus Review translates them into a bold, sophisticated format, enhancing the magazine’s in-depth research and profiles of influential leaders.

Podcast Brands

We rebranded two of Colossus’s flagship podcasts to establish a unified media family.